Selected work

systems we built,
end to end

A selection from our current work. Each one is custom-built for one business — operating software and back offices, apps, booking, stores and sites — not a template. Additional projects, including work under client confidentiality, are shared on request.

Operating software & CRMs
01
Construction · back office & field app

the back office a home builder runs on

Custom operating software for a custom home builder. It replaced their JobTread subscription. Schedules, budgets, receipts, documents and the homeowner all live in one place, built around how this builder already works. Snap a photo of a paper schedule and it is read, matched to their 13-phase template, scaled to the house and built. A built-in assistant answers questions and proposes actions, and nothing changes until someone confirms. In the truck, the supervisor gets a phone-first field app that is simpler than what they had.

Schedules in Gantt, month and list views — move one item and everything after it follows
A photo of a paper schedule becomes a built schedule
Takeoffs off the plans that feed estimates and budgets
Budgets: estimate vs committed vs actual, with over-budget alerts
Receipts tagged to the job, matched to card statements, synced to QuickBooks
Quote requests subcontractors answer on a no-login page
Change orders, contracts and warranties signed on the homeowner’s phone
Homeowner portal with selections pre-filled from the plans
Back office job schedule in Gantt view — phases, items and a today marker
Money hub — card statement reconciliation, over-budget alert, cash flow, receipts and QuickBooks sync
Apps
02
Field services · product
In build — launching this week

quote a roof from the map, book it from the phone

Our own product for pressure washing, roofing, concrete and siding companies. The customer traces the corners of a property on a map; the app measures it and prices the job instantly, then books a slot the crew actually has open. An assistant answers questions on both sides of the counter — customer and office — and the numbers roll up into monthly revenue on their own.

Customer database
Map-based measurement & instant pricing
Live availability & self-booking
AI assistant — customer side and office side
Monthly and lifetime revenue reporting
App home — next job, outstanding balance, tasks
App create menu — AI, estimates, measurement, invoicing
MOX-E AI assistant — business questions answered in plain language
MOX-E AI reply — unpaid invoices, outstanding balance and reminder actions
Websites, venues & stores
03
Custom home building · website

a builder’s site that qualifies the lead and books the call

A design-build home builder with three decades of work, and a site built to protect the calendar. A five-step intake asks new build or remodel, then only the questions that matter. Budget and square footage are scored into a cost per square foot, and anything under the typical build range is flagged. Each enquiry sends a notification email and lands in the back office as a lead, already vetted. Visitors can book a 30-minute discovery call right on the site, from live availability.

5step qualifying intake
30minute call, booked on the site
0leads entered by hand
Custom home builder homepage
Qualifying intake — step one of five, new build or remodel
Discovery call booking page — 30-minute call, booking hours and appointment calendar
04
E-commerce · supply

a 599-variant catalogue that ships itself

Full store implementation on top of a real inventory — a catalogue deep enough that a single ink line carries 91 shades. The automation is the point: a customer orders and pays on the site, the order appears in the fulfilment system as a shipment, labels and carrier rates are handled, and confirmations go out on their own. The owner never touches an order by hand.

254products migrated
599SKUs & variants
4systems integrated
Store homepage
Shop by collection grid
Product page with variant selection
05
Bar & nightlife

a venue site built to fill the room

A live music venue with the booking engine behind it: VIP tables, birthdays, bachelorette parties, corporate nights and fundraisers each get their own request flow, and all of them land in one place instead of three inboxes. Twelve booking and enquiry forms, a recurring events calendar staff update themselves, and a full mobile build.

12booking forms
14pages built
1inbox for every request
Venue website homepage
VIP reservation flow and booking form
Navigation and private events menu
06
Bar & entertainment

a bar site that keeps the week full

A bar and entertainment venue, with a site built around what brings people back. Weekly nights and one-night events each have their place, so regulars know what is on without asking. Groups can book the space for a private event straight from the site, and the rest of the venue gets its own page too.

Weekly recurring nights and one-night events
Book-the-space private event inquiry
Entertainment and food truck pages
Photo gallery of the space
Now-hiring page
Bar and entertainment venue homepage
Events page — three weekly recurring nights, each with its own specials
07
Billiards & entertainment lounge
In production — launching soon

a lounge site for a whole night out

A billiards lounge with more than pool tables under one roof. The site gives each part of the night its own place, puts the food up front, and lists what is coming up. Booking a table is one tap from the top of every page.

4entertainment lines
Billiards, axe throwing, arcade games, live music & karaoke
Food menu up front
Upcoming events
Book a table
Billiards lounge homepage
Entertainment cards, food menu and upcoming events
08
Website remodel · Squarespace

a skin studio site, remodeled on the platform it already had

A luxury holistic skin studio that already ran its site on Squarespace. This was a remodel, not a rebuild: we kept their existing setup and structure and redesigned what sits on top of it. A calmer homepage, a clearer story, and treatments laid out with prices, so the next step is booking.

New homepage and brand story
Treatment menu with clear pricing
Booking and shop calls to action throughout
Skin studio homepage
About section — the studio’s approach
Treatment menu with prices
Capability

what we build, beyond the work shown here

Operating software
CRMs and back offices built around how you work — jobs, schedules, budgets, documents, reporting
Booking & payments
Custom booking from live availability, deposits, payment plans and invoicing
Stores
Online stores without the platform fees — catalogue migration, checkout, shipping
Apps
Phone-first apps for the field, the front desk and your customers
Search & ads
SEO and AEO so you show up in search and AI answers, plus Google and Meta ads
Intelligence
AI assistants, lead scoring, email, SMS and automated follow-up

Further projects — including client systems we don't publish — are walked through live on a call.

your system is the next one